Churchill Communications



	Overview

	Business Philosophy Core Services A Resource for Clients Accountability and Attention to Detail

	Continuing a Tradition of Excellence
	The Churchill name represents a long tradition of almost two centuries of medical publishing. Churchill first appeared as a medical publishing brand in London in 1826. J. & A. Churchill later merged with E. & S. Livingstone to create Churchill Livingstone, a world leader in medical reference publishing. To supplement Churchill Livingstone’s long, honored history of producing outstanding educational materials for healthcare providers, its parent company, British media giant Pearson, Plc,, acquired Radius Scientific in 1992. Renamed Churchill Communications, the company quickly grew to become one of the largest and most recognized brands in the field of sponsored medical education. Ownership of Churchill Communications has since returned to Frank Rodino, a clinician and the original founder of the company. Today, Churchill Communications continues to be a leader in the creation of professional advocacy, publication planning and medical education programs.

	Business Philosophy
	At Churchill Communications, we believe that world-class communications programs begin with a vision for improving healthcare that can be shared by clients, providers, and patients. The involvement of key advocates, supported by accurate, relevant content, and driven by careful planning and execution, help to make that vision a reality.

	Core Services
	We take the adage “do a few things and do them well” very seriously. As such, we have focused our business on three fully-integrated core services
	Professional advocacy Clinical Edge™ publication planning Medical education
	By building our business around these core services, we can focus our efforts on producing world-class programs for our clients. This approach also demonstrates to our “client’s clients”—opinion leaders, professional associations, and academia—that we share their interest in producing balanced, relevant healthcare communications programs. By remaining focused, we can be more proactive for our clients.

	A Resource for Clients
	Our clinically trained staff, sharp business focus, and our ongoing process of research, development, and testing of educational initiatives helps to reduce learning curves while providing us with a strategic view of our client’s needs. We strive to become a resource that every client can call upon for accurate information and creative ideas. We have the experience, tools, contacts, processes, and commitment to building long-term client relationships to make this happen.

	Accountability and Attention to Detail
	We offer a level of service and accountability to our clients that can only be provided by an owner-managed business. To underscore this point, every program is supervised directly by a principal in the business. Further, we build qualitative and quantitative evaluation targets into every program we develop. Programs are regularly assessed and adjustments are made to assure that our programs remain relevant and compelling.